‍Job Summary: We are seeking a dynamic and strategic Marketing Media and Comms Team Lead to enhance our brand presence, engagement, and relevance in the ever-evolving social media landscape. This role involves leading content strategy, optimizing campaigns, collaborating with influencers, and ensuring timely customer interactions to drive brand growth and engagement.

Responsibilities:

• Develop and implement a results-driven social media strategy aligned with brand goals.
• Oversee daily content planning, scheduling, and posting across multiple platforms.
• Ensure all content aligns with the brand voice, values, and guidelines.

• Respond to all customer inquiries within one hour to maintain high responsiveness.
• Engage with followers, respond to comments/messages, and foster an interactive brand community.

• Manage and optimize paid social media campaigns to increase reach, engagement, and conversions.
• Monitor, analyze, and report on social media performance using analytics tools.
• Identify trends, measure ROI, and optimize strategies based on data-driven insights.
• Track competitor activity and adjust strategies to maintain a competitive edge.

• Collaborate with influencers, brand ambassadors, and content creators to expand brand reach.
• Work closely with designers and videographers to develop high-quality visuals and videos.

Requirements:

• 1 - 2 years of proven experience in social media management, digital marketing, or brand communication.
• Strong knowledge of social media trends, algorithms, and analytics tools.
• Excellent communication and interpersonal skills.
• Ability to analyze data and optimize marketing strategies.
• Experience in managing paid social media campaigns and influencer collaborations.
• Creative mindset with a passion for content creation and brand storytelling.